Microsoft Surface rebrand
for copilot release

Participated in the beginning stages for the Surface
portfolio rebrand.

Concept 01

Minimal direction focusing on the unique
shape of the product.

Concept 02

Highlights software branding focusing on the
Windows 11 bloom. Hardware is pulled back.

Concept 03

Highlights hardware with a focus on the windows symbol.
Color of the hardware is also empathized with full color bleed.

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Microsoft Surface/Liberty of London (Copy)

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